11 Takeaways: What is a Buyer's Agent in Real Estate?

November 03rd, 2023

Buying | Realtors®
11 Takeaways: What is a Buyer's Agent in Real Estate?

What is a Buyer's Agent?

What is a Buyer's Agent in Real Estate, and do I need one when buying a home? We have all that answered and more!

If you are wondering if you should use a Buyer's Agent, the answer is easy: yes. A Buyer's Agent in Real Estate helps homebuyers understand the local real estate market while finding a home that matches their criteria. A Buyer's Agent has many skills and is the most important person you will encounter during your home buying process as they are the main people helping to drive your home purchase.

At Raleigh Realty, our team has some of the best Buyer Agents and Realtors. The Raleigh Realty real estate website updates every 15 minutes with new homes for sale in Raleigh, and our number one goal is helping others – maybe you – find the home they have always wanted.

Navigating your way through one of the biggest purchases you'll ever make in your life can be overwhelming. Questions are going to come up, and your agent will be there every step of the way to help you through the process:

These are just a few questions buyers will likely ask during a transaction. Having a great Buyer's Agent by your side will be worth its weight in gold.

We truly believe our Buyer's Agents here in Raleigh-Durham are some of the best in the business, and we work primarily with buyers because of it. Whether it's about finding your dream home or a great real estate investment, your buyer's agent will guide and advise you on this process.

One of the biggest financial moves of your life will be buying a home. Whether you are a first-time homebuyer or have been through it, it is always exciting. There will be times of stress – and that's where we come in. We want to help make this process as nonstressful as possible.

This article will inform you of the reasons why it is beneficial to hire a buyer's agent when buying a house. There are many great reasons for getting a buyer's agent to help you find a home, especially in a unique market like ours. We decided to pick out some of the BEST reasons and let you focus on those. So let's jump right in then. 

Buyers Agent VS. Realtor

What is a buyer's Agent vs. a Realtor? A buyer's agent is a Real Estate Agent who helps buyers understand, locate, and purchase a local home. A Realtor is defined as someone who belongs to the National Association of Realtors and works in a fiduciary capacity to represent clients.

A buyer's agent can be a Realtor, and a Realtor can be a buyer's agent. They often are the same thing, just with a small meaning difference when the word is used. However, Dual Agency in Real Estate is different.

Being a buyers agent is one of the best jobs in the world, in my opinion, because you get to help people find their dream homes and make homes happen. It's an extremely gratifying experience being a buyer's agent.

1. You Want Someone With Knowledge Of The Area

Location is the single most important factor in finding the best home. You want to find a lot in a great area - specific to your needs. You'll want to know immediately from your buyer's agent how schools impact home values. Trying to find it all by yourself can be a tiring struggle.

It seems pretty obvious, but you won't believe how many people make the mistake of working with someone who doesn't know the area! If you're buying a home in Charlotte, you'll want to work with a Buyer's Agent familiar with the Queen City, not someone who works in Raleigh. As a Realtor in North Carolina, I can sell homes in Charlotte from Raleigh, until I know the area well enough, I wouldn't be willing to take on clients in Charlotte.

That's where a buyer's agent will come in handy. You deliver your desires in an area, and the agent will focus their knowledge and skillsets on finding exactly what you are looking for. Their local real estate market knowledge will tell them if the prices are too high or too low. That is a very important set of skills to possess in the home-buying process.

If you plan on relocating to a new and unfamiliar location, it would be wise to find a local agent to make the move more successful. The buyer's agent will find neighborhoods that match your criteria of desires. Once they know which areas to look in, they will find homes for sale within those neighborhoods to ensure you find the perfect new home in the best location.

Buyers agent discussing real estate options with clients

2. It Will Cost You Nothing

What is better than getting something for free? Nothing. A great Buyer's Agent will help you spot the hidden costs when buying a home you may not know about. So why not take advantage of it? It will benefit you greatly in the future. Nothing is more important than making the right decision when buying a home. If you are a first-time homebuyer, you haven't experienced this yet.

However, you will learn the importance of being given good information and advice. Sometimes, people make poor decisions because they are stressed, or their emotions cloud their judgment. An agent is there to keep you from losing your mind because they will separate you from making an irrational decision by helping you stay focused on your main goal.

99% of the time, the seller pays the buyer's agent's commission, this is how Buyer's Agents get paid. You would only have to pay the buyer's agent if you were buying a For Sale By Owner (FSBO), and the seller stated in the contract that they would not be paying any commission.

However, you will likely never experience this since most contracts are written up, and the seller almost always pays the commission. You will be all set if you check this before entering any written contracts! Your Buyer's Agent will also be able to help you with all the items after you go under contract on a home.

3. An Agent Will Spot Bad Investments

Whenever viewing a home that could be yours, it is easy to get lost when picturing you and your family living there. All home buyers experience this at some point because no one would want to buy a home they couldn't picture themselves in. Sometimes, it's possible to get too attached too soon that you start to ignore the warning signs.

An agent will ensure that he or she catches everything you might miss. Red flags are not always easy to spot, so hiring someone with experience in catching them will be extremely beneficial, especially if it's one of the major home problems.

Everyone wants to live in their dream home, but some homes can be a nightmare. They may look great from what you can see, but there could be something wrong that you can't easily observe. A great Buyer's Agent is there to pick up on red flags and ask the right questions. They gained these skills through home showings, experiences, and education.

A great tip for first-time homebuyers is to ask questions and ensure you stay involved throughout the process. A buyer's agent's job is to keep you in the loop with everything they are doing because communication is key when finding a new home.

4. Knows Other Agents

A great attribute buyer agents of a local market have is the network they bring to the table. The agent or firm will have a large network of different listing agents. They can contact the listing agent for any specific questions about that property.

They can get information on a certain home before it hits the market by knowing the listing agent. Before it hits the Multiple Listing Service, the agent may be able to get some early information on it to find out if it's worth checking out.

Finding the best home for clients is critical for a buyer's agent or any agent. It can be a real battle, especially in multiple-offer situations. If someone offers too much, an agent can spot that and keep you from making a bad decision. Agents are experts in this field, so listening to their advice can be crucial in a multiple-offer situation.

5. Local Professional Resources

After searching home after home, you may have found one that you are in love with. If that's the case, you will want a few experts to come through the house and run some tests to ensure no hidden red flags.

An agent will be able to contact professionals whom they have a history of working with, and they are aware of who is the best in the business to utilize. Buyer's Agents will help you answer the question of how to choose the best mortgage lender.

Getting their list of contact information will be beneficial in ensuring the home is ready for you to buy. Inspectors, lenders to help with mortgage approval, attorneys, termite inspectors, and many other professionals critical to hiring before buying a home.

6. Showings

It can become a real mess when setting up showings. If you need to see as many homes as possible before deciding to avoid missing out on a great opportunity, your schedule can be hectic. An agent can keep things simple and schedule showings throughout the week for you effortlessly.

All you need to worry about is finding a time when you are free because a great buyer's agent bases their schedule around yours. If you want to see several homes, they will make that happen.

7. Emotional Control

We can all lose control of our emotions, which tend to get the better of us in high-stress situations, especially when buying a home. However, you do not want your emotions to get the better of you during this process because it could lead to making a bad decision and hurting you in the future. Hiring an agent will make sure that you keep your emotions in check. They will be the voice of reason for you at all times.

A big role the agent will play in helping you stay calm and collected. Ultimately, they have your best interests in mind and would never do anything without your consent. They still want you involved and will always present you with all their information.

8. Experiences With Contracts

Paperwork pushing is a big part of this process. Are you wondering what contingent means? Your Buyer's Agent knows—a lot of reading, initialing, signing, and explaining. A buyer's agent will take any contracts involved and go through them with you, explaining anything you may be confused about. They have been through the contracts before, and they will set them up in the correct order for you.

The agent can clear up any misunderstanding by giving you the information you need to grasp better how it works. Nothing is more important than understanding the contracts, so always pay attention and ask questions about anything you are unsure of. That is why you hired the agent in the first place.

Contracts can confuse anyone, whether you are a first-time homebuyer or buying your fifth home. There are so many big words and small print that you can get frustrated trying to get through it yourself. Understanding what it states is critical, whether the offer to purchase and contract or just the buyer agency agreement. An agent will know exactly how to set up a contract that will be in your best interest and benefit you the most.

 9. Negotiations

Along with their knowledge of the local real estate market, a great Buyer's Agent will know how to negotiate repairs. Ensuring they get you the most reasonable and best price they feel is correct is most important, so their local market experience comes in handy.

They know the neighborhoods, and they know the values of the homes. Whether from selling/buying previous homes in similar/nearby neighborhoods or just doing a Comparative Market Analysis (CMA), they understand a reasonable price for a specific property. 

If you're in love with a house that the agent feels is overpriced for its worth, they will do their best to negotiate the price down. By doing CMA's, they can show the sellers they are pricing it too high. One thing most sellers end up doing is overpricing their homes because most people feel their property is more expensive than it is, it's the emotional attachment and pride we have to our homes.

Ultimately, negotiating is crucial for you to get a good deal. Doing it yourself without the correct knowledge or information can harm you, and you could lose thousands of dollars. Having a buyer's agent would ensure that you make the best investment.

buyers agent negotiating and shaking hands

10. Financial Strategies

Whether or not you are a first-time homebuyer, you may be unsure about the loan process. It certainly isn't a fun trip, but when things run smoothly, it can be! A buyer's agent has the knowledge to suggest the best options for your specific situation. When you do look into loans on your own, it can be extremely stressful and time-consuming. You will receive all the information needed to get your loan with a buyer's agent.

Finding the best mortgage for you is critical. It will be the deciding factor on whether or not you can afford to keep up with payments, or it will result in you drowning in debt. You must get any and all information regarding your home loans and check out multiple lending options. A buyer's agent will know local mortgage lenders, focusing on helping you attain the right loan to ensure future happiness.

11. Communication

Keeping the wheels turning means that a buyer's agent will not delay the process. They will stay updated with everything and keep in touch with other agents, sellers, lenders, contractors, builders, etc., so you will not have to.

You (the buyer) do not want any delays during the transaction. Although they do occur, hiring an agent will greatly help your chances of avoiding such delays. They tend to catch those red flags we discussed above before they happen. A buyer's agent will keep everything in check and focus on completing all tasks as scheduled.

Buying a home can be a lot of work. It can be a very long process and cause a lot of stress. Getting help can be extremely beneficial for you. We hope you took away a lot of great information after reading. Thank you for taking the time.

buyers agent helping new clients and showing home


Do you have to have a buyers agent in North Carolina? 

Although it is not required, having a buyers agent is definitely a good idea. It is best to get your own agent when looking at buying real estate. 

What is another name for a buyers agent?  

Another name for a buyers agent is a selling agent which is different from a sellers agent who is the agent that represent the seller. 

Final Thoughts on Buyer Agents 

My final thoughts on Buyer Agents are that they are the best part of the real estate transaction for buyers if you find the right one. With any profession, you have the great and the not-so-great people. Finding the best Realtor is an instrumental part of your home-buying process.

Don't overlook the importance of interviewing several agents, and here are some of the questions you should ask during your interview.

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Ryan Fitzgerald

Ryan Fitzgerald

Hi there! Nice to 'meet' you and thanks for visiting our Raleigh Real Estate Blog! My name is Ryan Fitzgerald, and I'm a REALTOR® in Raleigh-Durham, NC, the owner of Raleigh Realty. I work alongside some of the best Realtors in Raleigh. You can find more of my real estate content on Forbes, Wall Street Journal, U.S. News and more. Realtor Magazine named me a top 30 under 30 Realtor in the country (it was a long time ago haha). Any way, that's enough about me. I'd love to learn more about you if you'd like to connect with me on Facebook and Instagram or connect with our team at Raleigh Realty. Looking forward to connecting!

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